Crossing the chasm:
marketing and selling disruptive products to mainstream customers
| Autor: | Geoffrey A. Moore |
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| oraz: | Regis McKenna |
| Wydawcy: | Collins Business Essentials (2006) HarperBusiness Harper Business an imprint of HarperCollins Publishers |
| ISBN: | 978-0-06-051712-0, 978-0-06-229298-8 |
| Autotagi: | druk książki |
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